E-New Jersey, e-USA-Umbiko wakamuva wemakethe yomshini wokushisa ushokoledi ucabangela isikali, ingxenye yohlelo lokusebenza, uhlobo, amathuba esifunda, isidingo semakethe, izitayela zakamuva kanye nesabelo semakethe somshini wokushisa ushokoledi wabakhiqizi kanye nemali engenayo, amaphrofayili enkampani eyinhloko kanye nokubikezela okungaba khona ukukhula kwesikhathi esizayo.Hlaziya usayizi wemakethe yamanje kanye nokuthuthuka kwayo emkhakheni eminyakeni embalwa ezayo.
Umbiko unikeza umbono obalulekile onganquma imakethe yomshini wokushisa ushokoledi ngokuhlukaniswa kwezigaba zocwaningo.Usayizi wemakethe yomhlaba wonke, isabelo semakethe, izici zokukhula, abahlinzeki abakhulu, imali engenayo, isidingo somkhiqizo, isikali sokuthengisa, inani, ukwakheka kwezindleko kanye nentuthuko entsha yemakethe yomshini wokushisa ushokoledi.Lo mbiko uhlanganisa nedatha emayelana namamodeli nokuthuthukiswa, kanye nezimboni eziqondiwe nezinto zokwakha, imikhawulo nenqubekelaphambili.Ukwakhiwa kombiko wocwaningo lwemakethe yomshini wokushisa ushokoledi kusebenzisa izinga eliphezulu lokucabanga, izixazululo ezisebenzayo, ucwaningo olukhethekile nokuhlaziya, ukusungula izinto ezintsha, izindlela ezididiyelwe kanye nobuchwepheshe obuphambili.Umbiko wocwaningo oluhlakaniphile mayelana nemakethe yomshini wokushisisa ushokoledi uhlanganisa ukuhlaziywa kwamandla amahlanu ka-Porter kanye nokuhlaziywa kwe-SWOT ukuze kuqondwe izici ezithinta ukuziphatha kwabathengi nabaphakeli.
Isimo semakethe sokuncintisana sichaza amasu athathwe abahlanganyeli bemakethe abakhulu.Ukuhlaziywa kwephrofayili yenkampani kungachaza intuthuko enkulu nezinguquko ekuphathweni kwabahlanganyeli eminyakeni yakamuva.Lokhu kusiza abafundi baqonde izitayela ezizosheshisa ukukhula kwemakethe.Kuhlanganisa namasu okutshalwa kwezimali, amasu okumaketha kanye nezinhlelo zokuthuthukisa umkhiqizo ezamukelwa ababambiqhaza abakhulu bemakethe.Izibikezelo zemakethe zizosiza abafundi ukuthi batshale imali engcono.
Umthelela we-Covid-19 emakethe yomshini wokushisa ushokoledi: Umkhakha wezinsiza uqhutshwa ikakhulukazi ngokukhuphuka kwezinzuzo zezimali kanye nokwesekwa okulawulwayo okuvela kohulumeni emhlabeni jikelele.Imakethe yamanje yomshini wokushisa ushokoledi ephethwe yizinsiza ithinteka kakhulu wubhubhane lwe-COVID-19.Iningi lamaphrojekthi e-China, e-United States, eJalimane naseNingizimu Korea ahlehlisiwe, futhi zombili izinkampani zibhekene nezinkinga zokusebenza zesikhashana ngenxa yezinkinga zokuhlinzekwa kwempahla kanye nokuntuleka kokuvakasha kwezindawo ngenxa yobhubhane lwe-COVID-19.Ngenxa yomthelela wobhubhane eChina, Japan naseNdiya, ukusabalala kwe-COVID-19 kulindeleke ukuthi kuthinte kakhulu isifunda sase-Asia-Pacific.