Peb siv cov ncuav qab zib los txhim kho koj cov kev pabcuam.Koj tuaj yeem nrhiav cov ntaub ntawv ntau ntxiv hauv peb daim ntawv tshaj tawm tiv thaiv cov ntaub ntawv.
Lub hlis no, ob lub teb chaws Yelemees cov npe nrov tshaj plaws chocolate tau ntsib hauv tsev hais plaub los daws qhov kev tsis sib haum xeeb 10 xyoo.Lub hauv paus ntawm kev sib cav ntawm Ritter Sport thiab Milka yog ib lo lus nug: tus nqi square yog dab tsi?
Lub hlis no, Lub Tsev Hais Plaub Qib Siab German tau tshaj tawm qhov kev txiav txim siab uas xaus qhov kev tsis sib haum xeeb nyob rau kaum xyoo ntawm lub teb chaws ob lub npe nrov tshaj plaws chocolate: Ritter Sport thiab Milka.
Lub hauv paus ntawm rooj plaub yog ib lo lus nug, uas zoo nkaus li tsim nyog muab tso rau hauv phau ntawv qhia kev xav ntau dua li lub tsev hais plaub: Dab tsi yog tus nqi ntawm square?
Xyoo 1996, Ritter Sport tau thov rau patent ntawm nws cov square ntim.Qhov kev txav no npau taws rau cov neeg sib tw, uas xav tias lawv tsis ncaj ncees nyob rau hauv cov duab plaub.Milka uas yog Mondelez tau nce qib kev sib ntaus sib tua.
Raws li German Consumer Law, cov tuam txhab tuaj yeem thov rau patents rau cov duab.Tab sis muaj ib qho tseem ceeb tab sis tsis meej ceeb toom: daim ntawv koom nrog tsis tuaj yeem muab tus nqi rau cov khoom.Hauv lwm lo lus, lub kaum sab xis ntawm Ritter Sport bar tsis tuaj yeem yog vim li cas rau tib neeg yuav nws.
Milka ntseeg tias Ritter Kev Ua Si Ncaj Ncees yog qhov tseem ceeb hauv nws cov nqi.Tom qab tag nrho, nws cov lus hais tias: "Quadratisch, Praktisch, Gut" (square, tswv yim, zoo) ua kev zoo siab rau nws daim ntawv.
Lub square kuj yog ib feem tseem ceeb ntawm zaj dab neeg ntawm Ritter Sports.Thaum kuv mus xyuas lub tuam txhab lub tsev noj mov thiab tsev cia puav pheej nyob hauv nruab nrab ntawm Berlin thawj zaug, lub vaj huam sib luag ntawm phab ntsa zoo siab nthuav tawm Clara Ritter lub tswv yim ntawm kev ua ib qho chocolate bar, uas tuaj yeem ua rau nws tsuas yog haum rau lub hnab tsho ntawm cov neeg nyiam kev ua si.
Tab sis yog lub square zoo vim li cas koj khaws lub barbell thiab nqa nws?Cov kws lij choj German siv sijhawm 10 xyoo sib cav txog qhov teeb meem.
Nyob rau lub caij nplooj zeeg no, kuv yuav tsum hais tias kuv tsis tau koom nrog kev sib tw.Qee zaum, tsuas yog ib lub raj mis me me ntawm Milka crumbs yuav nyiam kuv, thiab tsuas yog ib lub raj mis me me ntawm Ritter Sport rum thiab raisins yuav txaus siab rau kuv thiab lwm tus.
Nyob rau hauv dav dav, cov Germans qhia ib tug nyiam rau Mirka.Xyoo tas los, 36% ntawm cov neeg German tau tshawb fawb noj ib daim ntawm Mirka hauv plaub lub lis piam dhau los.Hauv qhov sib piv, Ritter Sport yog 28%.Txawm hais tias qhov sib txawv zoo li me me, nyob rau hauv cov teb chaws uas muaj kev noj qab haus huv ntau tshaj plaws hauv cov teb chaws Europe (qhov nruab nrab German noj 11 kilograms (24 phaus) ib xyoos), txawm tias qhov sib txawv me me ntawm kev lag luam tuaj yeem cuam tshuam rau cov nyiaj tau los.
Lub Tsev Hais Plaub Siab German tau txiav txim siab hauv Karlsruhe thiab lub tsev hais plaub tsis tau txiav txim siab.Cov neeg siv khoom yuav Ritter Sport rau nws cov ntsiab lus, tsis yog nws daim ntawv.Cov khaub ncaws tuaj yeem ua rau cov txiv neej noj qab haus huv, tab sis cov squares tsis tuaj yeem ua rau chocolate ua tau.Lub quadrilateral monopoly tuaj yeem txuas ntxiv mus.
Lawm, qhov no yog ib tug tshuab rau Mirka.Tab sis lub tuam txhab yuav xav zoo li qub.Hauv xyoo 2004, nws tau ua tiav kev tiv thaiv patent rau cov xim liab tshwj xeeb sib xyaw uas tau txhawb nqa nws cov ntawv qhwv txij li xyoo 1901. Rau ntau tshaj li ib puas xyoo, raws li lub teb chaws Yelemees muaj kev txaus siab rau cov qhob noom xim kasfes qhia tsis muaj cov cim ntawm abating, yuav muaj kev tsis sib haum xeeb rau yav tom ntej.
Ib tug kws lij choj tiv thaiv laus hauv Berlin hais rau DW tias tom qab tshaj tawm qhov kev tshem tawm, Berlin yuav tsum tuav "kev sib tham ntseeg" nrog Tebchaws Meskas.Nws kuj tau hais kom Washington qhia meej txog lub tswv yim tom qab rov xa cov tub rog thoob plaws Tebchaws Europe.
Tom qab ob peb qhov xwm txheej sab xis, Ministry of Defense tau rhuav tshem lub tuam txhab ntawm cov neeg tseem ceeb German tshwj xeeb rog.Yog tias lwm qhov kev txaj muag rov qab los, KSK tej zaum yuav tawg tag.
Nws ntseeg tau tias cov tib neeg thiab cov koom haum tau koom nrog WannaCry, NotPetya thiab Operation Cloud Hopper tawm tsam.Ntau qhov kev ua txhaum cai tsom rau cov tuam txhab European lossis cov ntaub ntawv lag luam rhiab heev.
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