Breaking mold: Yadda Beyond Good ke sake ƙirƙira kasuwancin cakulan

Gina masana'antar cakulan ya kasance wani ɓangare na shirin Tim McCollum tun lokacin da ya kafa Beyond Good, tsohuwar Madécasse, a cikin 2008.
A kashin kansa hakan ba abu ne mai sauki ba, amma wurin da kamfanin ke samar da kayan aikin zamani na farko ya kara wata matsala.Bayan Good kafa a Madagascar, inda ya samo asali, mai ban mamaki Criollo cacao kai tsaye daga manoma.
Ko da yake Afirka - Afirka ta Yamma - musamman - tana ba da kashi 70 cikin 100 na koko na duniya, "kididdigar da ta yi daidai da kashi 0 cikin 100" na cakulan duniya ana samar da ita a can, in ji McCollum.Akwai dalilai da yawa na hakan, kama daga rashin kayan aiki, buƙatar jigilar kaya da shigar da kayan aikin masana'antu, horar da ma'aikata, da kuma a ƙarshe, rarraba ribar.
"Dukansu sun haɗa da kasancewa shawara mai wahala," in ji McCollum.“Amma ƙirƙirar ƙima mai mahimmanci yana buƙatar yin abubuwan da ba a taɓa yin su ba.Ba mu da sha'awar halin da ake ciki.Sub-zero."
Karya daga al'ada, musamman ma sarkar samar da cakulan na gargajiya, shine jigon manufar Beyond Good.McCollum, wanda ya kulla alakarsa da Madagascar a tsawon shekaru biyu a matsayin mai aikin sa kai na Peace Corps a can, ya samu kallon wani waje kan masana'antar cakulan da kuma wuraren da take bukatar taimako.
Abubuwan da suka fi dacewa da sarkar samar da koko ke fuskanta - talaucin manoma, nuna gaskiya a harkar noma, kuma ta hanyar tsawaita aikin yara, sare gandun daji da sauyin yanayi - ba za a iya magance su ta hanyar sama-sama ba, McCollum ya gane.
“Maganganun da suke samar da su a mafi yawan lokuta ba sa yi wa mutane aiki tun farko ko kasan tsarin samar da kayayyaki, wadanda su ne manoman koko.Ra'ayinmu ya kasance gaba ɗaya akasin haka, "in ji shi.
Ko da yake cutar ta COVID-19 ta duniya ta sassauta ci gaba a yanzu, Beyond Good, dauke da sabon suna wanda ya fi nuna makasudinsa, yana shirin fadada samfurinsa na asali a wajen Madagascar da kuma zuwa nahiyar Gabashin Afirka.
A cikin shekarun da suka gabata, Beyond Good ya yi hadin gwiwa da kamfanonin da ke samar da kwangila a Madagascar da kuma Italiya don samar da sandunan cakulan, amma McCollum ya ce babban burin shi ne a samar da yadda ya kamata a Madagascar, wanda zai kara darajar kayayyakin da ake fitarwa zuwa kasashen waje.
Ba cewa kokon gadon Madagascar ba ya riga ya zama na musamman.Kasar tsibirin tana daya daga cikin kasashe 10 kacal don fitar da koko mai kyau da dandano dari bisa dari, a cewar kungiyar Cocoa ta duniya.Fruity kuma ba mai ɗaci ba, yana da bayanin kula na strawberry, rasberi da cranberry .
Bayan shekaru bakwai, Beyond Good ya bugi silin da ake kera shi tare da kamfanin kera shi a Madagascar, lamarin da ya sa aka fara aiki a wata sabuwar masana'anta a Antananarivo, babban birnin Madagascar, a shekarar 2016. An kammala ginin a karshen shekarar 2018 da farkon 2019.
A bara, cibiyar ta samar da rabin abin da aka fitar daga Beyond Good - wanda ke yin gyare-gyaren Italiya ya samar da sauran rabin - amma McCollum yana tsammanin kashi 75 cikin 100 na kayayyakin cakulan da za a yi a Madagascar a wannan shekara.
A halin yanzu dai masana'antar na da ma'aikata 42, wadanda da yawa daga cikinsu ba su taba yin aikin cikin gida ko dandana cakulan ba.Wannan ya haifar da yanayin koyo, in ji McCollum, amma samar da cakulan a Madagascar yana danganta manoma da ma'aikata ga dukkan tsari.
Beyond Good yana kawo abokan aikin noma akai-akai - ƙungiyoyin hadin gwiwa guda biyu, manomi mai matsakaicin matsakaici da kuma babban aikin noma guda ɗaya da ke arewa maso yammacin Madagascar - zuwa cikin masana'antar don ɗanɗano cakulan don ganin gasa, niƙa da sauran matakan samarwa.Yana bayyana dalilin da yasa ayyukan girma, bushewa da fermenting suke da mahimmanci don yin samfur mai inganci.
McCollum ya ce "Hakan ya sa su kara tsunduma cikin aikin noma, amma za ku iya yin hakan ne kawai idan kun kera su daga asali," in ji McCollum."An kawo su cikin da'irar gabaɗayan sarkar kayan da aka yanke da su na dogon lokaci."
Samar da koko da masana'antu a ƙarƙashin laima ɗaya yana bawa manoma damar samun ƙarin riba - sau biyar zuwa shida fiye da haka, in ji McCollum - tunda babu wasu masu shiga tsakani da ke neman karkatar da ribar da aka samu a cikin sarkar samar da kayayyaki.Wannan samfurin kuma yana ba da cikakkiyar fayyace daga kwasfa zuwa nannade, kawar da buƙatar shirye-shirye don yaƙar talauci, aikin yara, sare gandun daji da sauran batutuwa.
"Idan manomi ya sami kudin shiga mai kyau, kuma akwai dangantaka ta kasuwanci kai tsaye tsakanin manomi da mai yin cakulan, duk sauran batutuwan da ke cikin masana'antar sun lalace."McCollum ya ce.
Beyond Good yana shirin faɗaɗa bayan Madagascar, wanda shine dalilin da ya sa ta canza sunan ta daga Madécasse a ƙarshen shekarar da ta gabata.Madécasse kuma ba shine mafi sauƙin suna don tunawa ko furta ba - wani abu da kamfanin ya koya tun da wuri a tarihinsa.
"Hakan ya dade yana rike mu," in ji McCollum."Koyaushe mun san cewa muna son canza shi, amma ya ɗauki ɗan lokaci kafin mu isa inda muka ji daɗin wannan babban yanke shawara."
Yanzu lokaci ya yi, tun bayan da Beyond Good ke shirin kawo samfurin Chocolate daga asali zuwa Uganda, wata kasa ta Gabashin Afirka da ke samar da ton 30,000 na koko a kowace shekara.Har ila yau, kamfanin yana da damar yin amfani da sarkar samar da kayayyaki a can ta hanyar alakarsa da mai yin ta.
McCollum yana tsammanin za a ɗauki shekaru biyu don samun aikin masana'anta, amma cutar ta COVID-19 ta dakatar da ci gaba.A halin da ake ciki, Beyond Good ya bullo da sabbin sandunan cakulan guda uku masu dauke da kokon kasar Uganda kuma yana bincike daga nesa wurin da yake fatan yin aiki.
McCollum ya ce Tanzaniya ita ma tana kan radar kamfanin, tunda kokon nasa ya fi kusa da na Madagascar.Amma ko da wane nau'i ne ko kuma inda ya faru, ci gaba ya zama dole, ba kawai ga Beyond Good ba, amma ga masana'antar cakulan gaba ɗaya.
"Zai zama wauta idan muna so mu ci gaba da zama ƙaramin kasuwanci a Madagascar," in ji McCollum."Hakikanin gwajin samfurin shine zamu iya maimaita shi."
Barkewar cutar da ke gudana ta canza yadda masu siyayya ke siyayya, cuɗanya, da rabawa, halayen da ke da tasiri kai tsaye ga masana'antar kayan zaki.A cikin wannan rukunin yanar gizon da ke kallon 2020 na Masana'antar Kayan Abinci, za mu yi la'akari da gaskiyar da ba za a iya musantawa ba cewa duk da cewa muna guje wa taron jama'a kuma muna yin abubuwan raba ta gefe, muna sha'awar ta'aziyya da amincin kayan abinci na samar da mu.

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Lokacin aikawa: Agusta-18-2020